BreakLine Education
BreakLine's sourcing team worked on LinkedIn but answered to a database that didn't follow them. The gap exposed BreakLine to legal risk: junior recruiters reaching out to do-not-contact participants 2-3 times a week, with $1M+ partner contracts at risk per incident. I designed a Chrome sidebar extension that validated every LinkedIn profile against the platform. Mistaken outreach to do-not-contact participants dropped to zero.
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Roadpass Digital
Roadpass owned five outdoor travel apps. Four tech stacks with zero shared design language. I created Bonfire to unify them, shipping design tokens that took company-wide accessibility violations from 500K to under 100 in production while empowering the team to deliver features 80% faster.
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ClearSpend
ClearSpend launched a spend-control platform for small businesses with the design system around 10% defined when I joined. As a solo designer on an 8-month contract, I shipped 50+ components to WCAG 2.1 AA and cut budget setup time in half.
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BreakLine Education
Designed and wrote partners.breakline.org, a B2B microsite that pre-qualified partner conversations before sales ever picked up the phone. After launch, lead conversions to the sales team tripled.
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Roadpass Digital
A two-week self-initiated sprint at Roadpass Digital that traced flat Plus conversion back to a UX problem (95% of sessions skipped every screen built to make the pitch), rebuilt the IA around a Travel Hub, and answered a CTO alignment challenge mid-pitch by running another team's UI patterns through Bonfire tokens live.
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Roadpass Digital
Power users planning 40-stop trips were splitting itineraries to survive the interface, keeping themselves under the paywall the subscription needed them to cross. I redesigned the planner around how long-haul road trippers actually think and rebuilt the foundation underneath: five contrast-locked color ladders, modular components, local-time at every stop. The architecture became Bonfire.
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Roadpass Digital
Roadtrippers had a feature gap competitor apps had been shipping for years, and users requested it constantly: the ability to drop a custom waypoint anywhere on the map. I designed Pin Dropper cross-platform across iOS, Android, tablet, and web. Over a million pins got dropped in trips within the first few months, changing how users started trips entirely.
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Roadpass Digital
Roadtrippers users built trips in the app then left to navigate elsewhere, taking 30 minutes of trip context out the door. I led the design of in-app navigation on the beta Mapbox SDK, shipping a working cross-platform foundation future teams could build richer Plus features on top of. The work contributed an estimated 11% Plus subscription lift.
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